Rates & fee guidance
Fees depend on campaign scope, number of data sources, and briefing format. Figures below are starting points; we provide a written estimate after the scoping call.
| Engagement | Basis | Starting fee | Typical timeline |
|---|---|---|---|
| Campaign Performance Review | Per campaign scope (channels, flight length, data complexity) | ₩4,800,000 | 10–14 business days |
| Audience Segmentation Report | Per data-source count and segment depth | ₩3,200,000 | 3–4 weeks |
| Executive Briefing Session | Per half-day session (up to 8 attendees) | ₩1,850,000 | 5 days prep + session |
| Monthly Analytics Retainer | Monthly ledger, memo, and review call | ₩2,400,000 / month | 6-month minimum |
What affects your estimate
- Channel count. A three-channel broadcast flight costs less to reconcile than a six-channel digital campaign with walled-garden exports.
- Data cleanliness. If delivery logs require significant normalisation before analysis, we note this in the scoping memo and adjust the fee accordingly.
- Briefing location. On-site briefings outside Chungcheongnam-do incur travel at cost, quoted before confirmation.
- Panel licensing. Audience segmentation work that requires third-party panel subscriptions passes those fees through at cost.
Payment terms
For project engagements, we invoice 50% on scope confirmation and 50% on report delivery. Retainer clients are invoiced monthly in advance. Payment is due within 14 days by bank transfer.
All prices exclude VAT where applicable. Written estimates are valid for 30 days. See our refund policy for cancellation terms.